Brand: Brioni – Iconic Roman luxury menswear house (est. 1945), original tailor to Sean Connery’s James Bond

Role: U.S. Marketing & Communications

Objective: Position Brioni as the ultimate choice for the world’s most influential gentlemen

Key Achievements

• Secured Tier-1 media placements in The New York Times, The Wall Street Journal, and other premium outlets

• Strengthened wholesale partnerships with Bergdorf Goodman, Neiman Marcus, and Saks Fifth Avenue via co-branded events and trunk shows

• Launched and managed exclusive VIP client program across U.S. boutiques, offering private styling and made-to-measure experiences

• Led ongoing partnership with Cantor Fitzgerald and select high-profile corporate/non-profit collaborations

Impact Enhanced brand prestige, deepened wholesale and private-client relationships, and reinforced Brioni’s leadership in luxury menswear across the U.S. market